Dynamite is a vintage-hybrid store that sells both new and used clothing for rad guys and girls in the heart of downtown Athens. Lori Paluk has owned and operated Dynamite since its inception in 2001. They enjoy showing Athenians how wearing vintage clothing can distinguish the flyest individual from the ordinary.
Create a strong brand identity
Raise brand awareness
Streamline brand image
Social media revamp
Sponsor relevant events
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Highlights the rapidly changing aspect of Dynamite's inventory as well as playing tongue-in-cheek to the brand's explosive personality.
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