HOTEL INDIGO

Hotel Indigo is popularly known as being a boutique hotel in the heart of downtown Athens. With their modern farmstead architectural style, they aim to elevate the downtown cityscape by pairing southern hospitality with a deep appreciation for the local, unique culture. With high-end service and chic, art-centric spaces, Hotel Indigo is a place where travellers, music lover, and trend-setters can thrive. 

CHALLENGE

Extend appeal to local college student population

Establish presence as a hangout location

STRATEGY

Utilize social and digital presence

High quality photography

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PROMOTIONAL EVENT

HOLY MUTTRIMONY

Partnering with Athens Humane Sociaty and a local Athens bakery, this dog wedding advertising the wedding venue doubled as a charity event. 

VIDEOGRAPHY

DEVELOPED FOR USE ON HOTEL INDIGO'S WEBSITE

SOCIAL MEDIA GRAPHICS

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CHECK OUT THE FULL CASE STUDY: